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Compartir en Facebook Compartir en Twitter Compartir en LinkedINNieves Álvarez, new ambassador for Lactovit
The renowned top model , who adds this new challenge to her professional career, will lend her image to the expert brand in reinforcing the skin . The brand has been a pioneer in incorporating the benefits of milk into its formulations, which not only hydrate and nourish the skin, but go a step further and Re-Force each day to keep it strong and young. It has a wide variety of products for daily body care of the whole family, including bath gels, body lotions and deodorants.
The advertising spot focuses on the Nutritive range to present the exclusive Protein Calcium complex, which strengthens the skin from the inside for a young skin on the outside. Its formulas incorporate an exclusive technology of encapsulation that optimizes the effectiveness of the product since they bring the best of the milk to deep layers of the epidermis. With this, they nourish the skin in depth, reinforce it against external aggressions and promote cell renewal to keep the skin smooth, luminous and radiant. The result: 8 out of 10 notice their skin firmer, elastic and hydrated after 24h , resulting in a stronger skin .
As an ambassador, Nieves perfectly represents the values of the brand, showing throughout the campaign a close and very familiar Nieves Álvarez, the main values of Lactovit.
During the shoot, Nieves confessed her tricks to always look perfect: "Be very consistent with my beauty routines. I am always moisturizing my skin since I like the texture and the shine of the skin after the application of the moisturizer. Like me, the children have become accustomed to cream too. Right now, the whole family uses Lactovit's gel and moisturizer "
Thanks to his 20 years of intense research about the benefits of milk for the care of the skin of the whole family, Lactovit is today the benchmark brand in the reinforcement of the skin thanks to its continuous innovation. Together with Nieves Álvarez, it reinforces its brand image and its recognition in the Spanish market.
Novedades en www.expobeautyb2b.com
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